Media Psychology, MA (terminal degree)

Renowned for developing the first Media Psychology PhD program in the country, Fielding faculty cultivate student engagement around the major issues facing media and society. Students join a vibrant online community of scholars and professionals engaged in a theoretical and practical understanding of:

Emerging Media: how social media and the Internet have transformed society
Neuromarketing: the psychological impact of media on consumers
Transmedia Storytelling: engaging customers and audiences across media technology platforms
Audience Engagement: the psychology of finding and engaging your audience
Global Media: media effects on society, individuals, and cultures
Positive Psychology: how media can be used for socially constructive purposes.

Alumni of the MA in Media Psychology are eligible for articulated credit in some of Fielding’s doctoral degree programs.

Required Coursework:

Effective date: 09/01/2015

Term 1:

The following course is required; take up to two additional courses if full-time:

MSC-564 Argumentation: The Art of Critical Writing 4 semester credits

Terms 1-3:

The following courses are required within the first three terms of study:

MSC-551 Introduction to Media Psychology 4 semester credits
MSC-554 Foundations of Research 4 semester credits

Subsequent terms:

Choose 6 electives from:

MSC-547 The Psychology of Mediated Meaning: Symbols, Images, and Text 4 semester credits
MSC-548 Community Psychology: Building Human Connection in Physical and Digital Spaces 4 semester credits
MSC-549 Psychology of Technology 4 semester credits
MSC-552 Global Psychology: Media and Social Advocacy 4 semester credits
MSC-555 Positive Media Psychology 4 semester credits
MSC-557 Media and Political Psychology: Propaganda and Persuasion 4 semester credits
MSC-558 The Power of Image: Persuasion, Place, and Identity 4 semester credits
MSC-560 The Psychology of Social Media Strategy 4 semester credits
MSC-562 Innovation, Learning and Online Education 4 semester credits
MSC-563 The Social Impact of Immersive Technology 4 semester credits
MSC-566 Brand Psychology and Transmedia Storytelling 4 semester credits
MSC-567 The Psychology of Neuromarketing 4 semester credits
MSC-568 Audience Engagement 4 semester credits
MSC-569 Introduction to Consumer Neuroscience 4 semester credits
MSC-570 Special Topics 4 semester credits

Capstone

MSC-601 Media Psychology Capstone Project 4 semester credits

School of Psychology

Doctoral Degrees

Master’s Degrees

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School of Leadership Studies