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Nov 23, 2024
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PSY-724D Media and Political Psychology4 semester credits
Media is called upon to define the public agenda. Interactive and social media get a great deal of attention and in many instances supplant print, radio, and television, yet major questions remain unanswered. How do voters and consumers actually process information? What is the connection between political technique, political conviction, and appeal to the heart and to the mind? This course focuses on political psychology and what happens when reason and emotion collide. How does one side in the political debate claim the political narrative? At first look these approaches to narrative and agenda setting appear to be uniquely American. But American-style political messages and spin are being sold to the world - and the world is buying.
Pre-requisites: PSY-525 , PSY-533
Delivery Method: Distance/Electronically Mediated
Grading Default: Letter
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